Client info

Project: Website Design & Development for Trackotag

Location: India

Development Time: 1 Month

Target Users: Individual Consumers, Retirees, Real Estate Professionals, High-net-worth Individuals, Students and Young Adults, Investors, Small Business Owners, Insurance Seekers, Corporate Clients.

Client Goals

Enhance the overall user experience on the website to increase service visibility and boost client appointments.

Responsive Design: Adopt a mobile-first approach to ensure smooth accessibility and excellent performance on various devices.

SEO Optimization: Conduct thorough keyword research and optimize website content to improve visibility and rankings in search engine results.

Fleet Tracking System Marketing: Update the digital marketing strategies and details for the fleet tracking system to enhance its promotion and visibility.

Execution
  • Identify local keywords relevant to the target audience and fleet tracking services to improve search engine optimization (SEO) efforts.
  • Implemented strategies including keyword optimization, backlink acquisition, and content distribution to enhance online visibility and attract qualified clients.
  • Ensured the content was valuable and relevant to naturally attract backlinks and engage the target audience.
  • Created new blog articles focused on the fleet tracking industry to provide useful information and insights, further boosting SEO and audience engagement.

SEO Execution:

  • 80 title tags that were too long
  • 146 title tags that were below the character limit
  • 18 pages with missing H1 tags
  • 25 pages with missing meta descriptions
  • 38 images with missing ALT text and Alt Attributes

Technical SEO:

  • Core web vital optimization
  • Competitor backlink analysis
  • Site Speed Management

Local SEO:

  • Advanced industry content strategy
Categories
WE USE FOCUSED STRATEGY, CREATIVE DESIGN, AND INNOVATIVE TECHNOLOGY

We develop using the latest technologies
available on the market

Google Search Console

Yoast SEO

Google Analytics

Wordpress

Google Keyword Planner

SEMrush

Results
  • Our SEO and PPC advertising strategy generates  more leads and conversions  with organic traffic to websites.
  • Organic Traffic: +360%
  • Clicks:+88%
  • Conversions:+13%
  • Impressions:+634%
  • Conversions Value:+39%
  • Click-Through Rate (CTR):+35%
  • These strategies allow for optimized resource allocation, better engagement with potential users and increased trust through real customer experiences.
Launch Project
tracko-mobile1
  • Our paid and social media marketing efforts also resulted in a 121% increase in Instagram followers, a 352% increase in Facebook impressions and a 100% increase in LinkedIn followers.
Facebook

  • Link Clicks: +77%
  • Impressions: +352%
  • Total Page Reactions: +100%
  • Total Page Likes: +237%

LinkedIn

  • Average Ad CTR:+24%
  • Total Followers: +100%
  • Total Unique Impressions: +100%
  • Likes: +586%

Instagram

  • Total Followers: +121%
  • New Followers: +100%
  • Impressions: +100%
  • Average Engagement Rate: +87%

Project in mind? Call us today to discuss your Requirements.